G2 Vendor Directory

Dynamics 365 Marketing vs. Semrush

A side-by-side comparison based on G2 review data.

MetricDynamics 365 Marketing

by Microsoft

Semrush

by Adobe

Overall rating4.24.4
Review count1724,293
Ease of use8.38.5
Ease of setup8.28.8
Quality of support8.48.7
Meets requirements8.48.9
NPS46.0122764.381271
Small Business34.4%64.4%
Mid-Market43.6%29.1%
Enterprise22.1%6.5%
Total page views74813,335
Total LLM citations3,860122,903

Dynamics 365 Marketing

Microsoft Dynamics 365 Marketing is a comprehensive marketing automation solution designed to help businesses orchestrate personalized, multi-channel campaigns and enhance customer engagement. By integrating seamlessly with other Microsoft products, it enables organizations to unify their marketing efforts, gain valuable insights, and drive meaningful interactions with their audience.

Pros

  • Ease of Use
  • Automation
  • Integrations
  • Time-Saving
  • Analytics
  • Email Marketing

Semrush

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape.

Pros

  • Features
  • Ease of Use
  • Keyword Research
  • Helpful
  • SEO Optimization
  • SEO Tools