G2 Vendor Directory

Dynamics 365 Marketing vs. CTM

A side-by-side comparison based on G2 review data.

MetricDynamics 365 Marketing

by Microsoft

CTM

by CTM

Overall rating4.24.5
Review count172761
Ease of use8.38.8
Ease of setup8.28.6
Quality of support8.49.2
Meets requirements8.49.2
NPS46.0122770.701513
Small Business34.4%66.4%
Mid-Market43.6%30.1%
Enterprise22.1%3.5%
Total page views7483,966
Total LLM citations3,8604,007

Dynamics 365 Marketing

Microsoft Dynamics 365 Marketing is a comprehensive marketing automation solution designed to help businesses orchestrate personalized, multi-channel campaigns and enhance customer engagement. By integrating seamlessly with other Microsoft products, it enables organizations to unify their marketing efforts, gain valuable insights, and drive meaningful interactions with their audience.

Pros

  • Ease of Use
  • Automation
  • Integrations
  • Time-Saving
  • Analytics
  • Email Marketing

CTM

CTM helps businesses turn everyday conversations into growth. Trusted by more than 100,000 users worldwide, including leading brands like Tinuiti, Morgan & Morgan, Tutor Doctor, and ServiceMaster, CTM connects marketing performance to revenue outcomes, giving teams the clarity to see which campaigns drive conversions and the insight to optimize every customer touchpoint. The result: more efficient lead handling, higher conversion rates, and improved ROI.

Pros

  • Customer Support
  • Ease of Use
  • Helpful
  • Call Tracking
  • Features
  • Integrations