G2 Vendor Directory

Cognito Forms vs. SurveySparrow

A side-by-side comparison based on G2 review data.

MetricCognito Forms

by Cognito, LLC

SurveySparrow

by SurveySparrow Inc.

Overall rating4.74.4
Review count1842,065
Ease of use9.39.2
Ease of setup9.39.1
Quality of support9.39.0
Meets requirements9.38.9
NPS77.34806662.827484
Small Business73.2%68.5%
Mid-Market19.7%24.5%
Enterprise7.1%7.0%
Total page views7611,968
Total LLM citations7,51012,555

Cognito Forms

Cognito Forms is a powerful form builder that enables users to create, manage, and automate their data collection process. Start with simple drag-and-drop form fields and build your form in minutes – no coding experience is needed. Get started faster with customizable industry-specific templates. Take it further with robust features that work seamlessly on every form and create complex and connected forms. Power your complex business processes with Workflow Automation. Whether there are one or one thousand incoming form entries, acting on the data is vital to business function.

Pros

  • Ease of Use
  • Ease of Creation
  • Easy Setup
  • Customization Options
  • Easy Implementation
  • Customization

SurveySparrow

SurveySparrow is the AI-powered CX platform that turns customer feedback into action on its own. Say a customer gives a low satisfaction score. SurveySparrow opens a ticket, assigns your success team, notifies Slack, and sends a follow-up. Nobody has to step in. Built so anyone on your team can run it. SurveySparrow collects feedback, understands it, and acts on it automatically. Collect: Conversational Surveys, with Echo, our AI, asking the natural follow-up in real time, lift response rates by 40%.

Pros

  • Ease of Use
  • User Interface
  • Helpful
  • User Experience
  • Features
  • Intuitive