G2 Vendor Directory

BNTouch Mortgage CRM vs. Surefire CRM

A side-by-side comparison based on G2 review data.

MetricBNTouch Mortgage CRM

by BNTouch

Surefire CRM

by Intercontinental Exchange

Overall rating4.54.0
Review count6820
Ease of use8.77.1
Ease of setup8.87.5
Quality of support9.37.7
Meets requirements9.08.2
NPS63.23529435
Small Business73.5%20.0%
Mid-Market17.6%75.0%
Enterprise8.8%5.0%
Total page views27689
Total LLM citations1,311659

BNTouch Mortgage CRM

BNTouch Mortgage CRM is an all-in-one mortgage CRM and point-of-sale platform built specifically for mortgage loan originators (MLOs), brokers, mortgage teams, and mortgage companies. It brings the full mortgage relationship lifecycle into one system: capture a lead, work the prospect, collect an application, manage borrower and partner communication while the loan is in process, and keep the relationship active after funding.

Pros

    Surefire CRM

    From individuals to enterprise lenders, Surefire CRM helps thousands of mortgage lenders and mortgage loan officers win new business, earn repeat business and gain referral business with intuitive, “set it and forget it” workflows and award-winning content that inspires emotional connections with customers.

    Pros