Newton vs. Fluency
A side-by-side comparison based on G2 review data.
| Metric | Newton | Fluency |
|---|---|---|
| Overall rating | 4.6 | 4.3 |
| Review count | 11 | 312 |
| Ease of use | 8.9 | 7.8 |
| Ease of setup | 9.0 | 7.5 |
| Quality of support | 9.1 | 9.0 |
| Meets requirements | 8.7 | 8.6 |
| NPS | 90.909091 | 49.354839 |
| Small Business | 54.5% | 26.5% |
| Mid-Market | 27.3% | 58.2% |
| Enterprise | 18.2% | 15.3% |
| Total page views | 65 | 1,680 |
| Total LLM citations | 86 | 5,038 |
Newton
Scale the Impact of Apple Search Ads Campaigns with Newton: Performance focused apple search ads management platform, powered by data intelligence and in-depth expertise to deliver business growth. Newton is crafted for targeting and optimizing your apple search ads campaign for bottom-of-funnel campaign goals - app installs, user activation, product purchases, and more.
- Customer Engagement
- Efficiency Improvement
- Audience Reach
- Tracking
- Reach
- Time-saving
Fluency
Fluency is the Agentic Advertising Operating System built to turn fragmented, manual ad operations into governed, scalable execution. Fluency provides the infrastructure top agencies and brands need to integrate, automate and orchestrate advertising across every channel. This includes centralized connections to major walled gardens including Google, Meta, Microsoft and TikTok— as well as top programmatic platforms like The Trade Desk, DV360, and Basis.
- Ease of Use
- Efficiency
- Campaign Management
- Budget Management
- Customer Support
- Time-saving