G2 Vendor Directory

Adobe Campaign vs. Zoho CRM Plus

A side-by-side comparison based on G2 review data.

MetricAdobe Campaign

by Adobe

Zoho CRM Plus

by Zoho

Overall rating4.14.4
Review count347132
Ease of use7.88.7
Ease of setup7.38.6
Quality of support8.18.7
Meets requirements8.78.9
NPS30.8157156.48855
Small Business36.2%56.8%
Mid-Market33.6%36.8%
Enterprise30.1%6.4%
Total page views4031,384
Total LLM citations3,07510,621

Adobe Campaign

Adobe Campaign is a powerful cross-channel marketing platform that enables organizations to orchestrate, launch, and measure personalized marketing campaigns at scale. With robust workflow automation, integrated data management, and precise targeting capabilities, Adobe Campaign empowers marketing teams to deliver consistent, relevant, and data-driven experiences that increase engagement, loyalty, and ROI. Unified Customer Profile Build unified customer profiles from data gathered across all your marketing channels.

Pros

  • Integrations
  • Easy Integrations
  • Features
  • Ease of Use
  • Analytics
  • Email Marketing

Zoho CRM Plus

Zoho CRM Plus is a unified customer experience platform that helps you bridge the gap between your sales, marketing, and customer service teams and deliver an exceptional customer experience. It combines sales automation, visitor tracking, intelligent chat bots, customer service, project management, email marketing, social media, customer surveys, built-in AI, and unified analytics—all on one platform.

Pros

  • Ease of Use
  • Efficiency
  • Integrations
  • Automation
  • Integration
  • Automation Features