G2 Vendor Directory

Act-On vs. EngageBay

A side-by-side comparison based on G2 review data.

MetricAct-On

by Act-On Software

EngageBay

by EngageBay Inc

Overall rating4.14.6
Review count1,071792
Ease of use8.39.2
Ease of setup8.09.2
Quality of support8.99.5
Meets requirements8.49.4
NPS41.45631188.431877
Small Business39.0%69.4%
Mid-Market49.4%29.0%
Enterprise11.6%1.7%
Total page views9744,682
Total LLM citations4,4322,348

Act-On

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features.

Pros

  • Ease of Use
  • Customer Support
  • Email Marketing
  • Email Management
  • Integrations
  • Helpful

EngageBay

EngageBay is an all-in-one customer engagement platform designed for small and mid-sized businesses that want to manage marketing, sales, and support from a unified system. Positioned as a cost-conscious alternative to platforms like HubSpot and ActiveCampaign, it focuses on delivering essential CRM and automation capabilities without the overhead typically associated with enterprise software. The platform combines contact and deal management, marketing automation, email marketing, landing pages, forms, live chat, and help desk functionality within a single interface.

Pros

  • Ease of Use
  • Automation
  • Customer Support
  • Features
  • Automations
  • Automation Features