360 SMS APP vs. Salesforce Marketing Cloud
A side-by-side comparison based on G2 review data.
| Metric | 360 SMS APP | Salesforce Marketing Cloud |
|---|---|---|
| Overall rating | 4.7 | 4.0 |
| Review count | 81 | 4,850 |
| Ease of use | 9.3 | 7.9 |
| Ease of setup | 8.9 | 7.7 |
| Quality of support | 9.5 | 8.0 |
| Meets requirements | 9.4 | 8.4 |
| NPS | 78.75 | 33.740991 |
| Small Business | 60.3% | 28.9% |
| Mid-Market | 33.3% | 46.9% |
| Enterprise | 6.4% | 24.2% |
| Total page views | 429 | 5,950 |
| Total LLM citations | 1,080 | 36,272 |
360 SMS APP
360 SMS App is a fully Salesforce- and Zoho-native, AI-powered messaging solution built to elevate digital engagement across 15+ communication channels. Trusted by 60k+ users across 100+ countries, 360 SMS has been helping businesses connect better for over a decade, with a 4.98/5 AppExchange rating backed by 1,200+ reviews. The app enables businesses to manage one-on-one conversations, bulk messaging, automated drips, surveys, and AI chatbots—directly within Salesforce records.
- Salesforce Integration
- User-Friendly
- Ease of Use
- Intuitive
Salesforce Marketing Cloud
Agentforce Marketing is Salesforce’s marketing solution for the Agentic Enterprise. AI agents help marketers plan, create, optimize, and orchestrate adaptive customer experiences across every channel and interaction. Built on the world’s #1 CDP, Agentforce Marketing connects data, AI, automation, and engagement into one deeply unified platform for B2B and B2C marketing. Agentforce Marketing is part of Marketing Cloud. It’s the next evolution of marketing orchestration where humans and AI agents work together to grow customer relationships and revenue.
- Ease of Use
- Automation
- Integrations
- Email Marketing
- Features
- Personalization