G2 Vendor Directory

Surfer

by Surfer

546

Reviews

4.8

Star rating

#10

Rank in AI Search Visibility Optimization Tools

Pros and cons

Pros

  • Content Creation
  • SEO Optimization
  • Ease of Use
  • SEO Improvement
  • Time Saving
  • User-Friendly

Cons

  • High Costs
  • Credit Issues
  • High Pricing
  • Limited Features
  • Keyword Issues
  • Software Bugs/Issues

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines for Surfer.

Page views and citations · Surfer

Source: G2 review data

Winning from

Based on reviewers who said they switched from another product.

Losing to

Based on reviewers of other products who said they switched from Surfer.

Key stats

-50.0%

87

Small Business

3

Adoption by company size

SegmentShare of reviews
Small Business92.9%
Mid-Market6.3%
Enterprise0.8%

Quarterly history

QuarterReviewsStar rating
2024 Q4164.6
2025 Q124.8
2025 Q255.0
2025 Q415.0
2026 Q125.0
2026 Q243.1
2026 Q325.0

Satisfaction ratings

Ease of Use9.4
Ease of Setup9.5
Quality of Support9.5
Meets Requirements9.4

What reviewers say

Clear, Practical Content Editor Recommendations That Speed Up SEO Writing

5.0

“I like how the Content Editor provides clear, practical recommendations as I write. It helps with keyword coverage, structure, headings, and overall content quality without requiring a separate manual analysis. Overall, it speeds up the optimization process and helps us produce m”

Marketing and SEO specialist

Easy to Use, Helpful Updates for Article Writing

4.0

“I love how easy it is to use it and their new update is even more helpful writing an article”

Content Creator/Copywriter

Solid Auto Optimizer, Poor Customer Service

0.0

“I like the auto optimizer in Surfer. It's the only good thing they have going.”

Verified reviewer