G2 Vendor Directory

Impact

#1 in Influencer Marketing Platforms

Santa Barbara, CA

3

Products on G2

2,803

Total reviews

4.4

Avg. star rating

  • impact.com ranks #1 in Influencer Marketing Platforms.
  • Reviews across Impact's portfolio declined 32.7% quarter-over-quarter.
  • Impact's 3 products span 16 categories on G2.
  • Small Business is the largest segment among reviewers, at 77.5%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Impact's products.

Page views and citations · Impact

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Losing to

Based on reviewers of other products who said they switched from Impact.

Key stats

-32.7%

#1

16

Small Business

2008

3,672

Santa Barbara, CA

Adoption by company size

SegmentShare of reviews
Small Business77.5%
Mid-Market17.4%
Enterprise5.0%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q41054.3
2025 Q1114.0
2025 Q22084.4
2025 Q31224.4
2025 Q43534.4
2026 Q12704.4
2026 Q22264.3
2026 Q31524.2