GWI

#2 in Audience Intelligence Platforms

London, England

Products on G2

205

Total reviews

4.4

Avg. star rating

GWI ranks #2 in Audience Intelligence Platforms.
Reviews across GWI's portfolio declined 50.0% quarter-over-quarter.
GWI's 1 product span 2 categories on G2.
Mid-Market is the largest segment among reviewers, at 44.2%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across GWI's products.

Page views and citations · GWI

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Kantar

SurveyMonkey

Resonate

Galileo

Statista

Losing to

Based on reviewers of other products who said they switched from GWI.

Zoom

1 switched

Key stats

-50.0%

Mid-Market

2009

735

London, England

Adoption by company size

Segment	Share of reviews
Small Business	23.4%
Mid-Market	44.2%
Enterprise	32.5%

Quarterly history

Quarter	Total reviews	Avg. rating
2024 Q4	14	4.4
2025 Q1	4	4.8
2025 Q2	89	4.3
2025 Q3	14	4.7
2026 Q1	9	4.3
2026 Q2	20	4.3
2026 Q3	10	4.7

About GWI

We’re the target audience company that does things a bit differently. Our job is to cut through the noise and give you facts you can trust. Our flagship study represents more than billion people around the world, and it tells you how consumers are changing; their actions, ideals, perceptions, feelings... (you get the gist). The world’s largest (and smallest) brands, marketing agencies and media organizations rely on us every day to help them stand out. Working with the likes of Twitter, Google, Spotify, WPP, IPG and Omnicom Group, we help them find really original and in-depth insights through our one-of-a-kind platform. And if that doesn’t float your boat, we’ve got a whole bunch of custom services to let you do more tailored research across 53 countries – asking whoever you want, whatever you want.We’re growing at a healthy pace, and we’re always on the lookout for out-of-the-box thinkers to help us do more great things.

Products

GWI

by GWI · 205 reviews

4.4

Showing 1 of 1

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