
Bitly, Inc.
#1 in URL Shortener2
Products on G2
1,013
Total reviews
4.5
Avg. star rating
- Bitly ranks #1 in URL Shortener.
- Reviews across Bitly, Inc.'s portfolio grew 112.5% quarter-over-quarter.
- Bitly, Inc.'s 2 products span 6 categories on G2.
- Small Business is the largest segment among reviewers, at 61.4%.
Traffic & LLM citations
Source: G2 review data
Winning from
Losing to
Key stats
+112.5%
#1
6
Small Business
2008
342
New York
$55.1K
Adoption by company size
| Segment | Share of reviews |
|---|---|
| Small Business | 61.4% |
| Mid-Market | 29.2% |
| Enterprise | 9.3% |
Quarterly history
| Quarter | Total reviews | Avg. rating |
|---|---|---|
| 2024 Q4 | 27 | 4.5 |
| 2025 Q1 | 71 | 4.7 |
| 2025 Q2 | 6 | 3.3 |
| 2025 Q3 | 12 | 3.9 |
| 2025 Q4 | 8 | 4.1 |
| 2026 Q1 | 87 | 4.5 |
| 2026 Q2 | 16 | 4.7 |
| 2026 Q3 | 34 | 4.0 |