G2 Vendor Directory

Bitly, Inc.

#1 in URL Shortener

New York

2

Products on G2

1,013

Total reviews

4.5

Avg. star rating

  • Bitly ranks #1 in URL Shortener.
  • Reviews across Bitly, Inc.'s portfolio grew 112.5% quarter-over-quarter.
  • Bitly, Inc.'s 2 products span 6 categories on G2.
  • Small Business is the largest segment among reviewers, at 61.4%.

Traffic & LLM citations

Monthly G2.com page views and citations by AI answer engines, summed across Bitly, Inc.'s products.

Page views and citations · Bitly, Inc.

Source: G2 review data

Winning from

Based on reviewers who said they switched from another vendor's product.

Losing to

Based on reviewers of other products who said they switched from Bitly, Inc..

Key stats

+112.5%

#1

6

Small Business

2008

342

New York

$55.1K

Adoption by company size

SegmentShare of reviews
Small Business61.4%
Mid-Market29.2%
Enterprise9.3%

Quarterly history

QuarterTotal reviewsAvg. rating
2024 Q4274.5
2025 Q1714.7
2025 Q263.3
2025 Q3123.9
2025 Q484.1
2026 Q1874.5
2026 Q2164.7
2026 Q3344.0