Zoho CRM vs. Base
A side-by-side comparison based on G2 review data.
| Metric | Zoho CRM | Base |
|---|---|---|
| Overall rating | 4.1 | 4.4 |
| Review count | 2,956 | 56 |
| Ease of use | 8.5 | 8.3 |
| Ease of setup | 8.3 | 8.1 |
| Quality of support | 8.0 | 9.0 |
| Meets requirements | 8.6 | 8.5 |
| NPS | 38.596491 | 64.285714 |
| Small Business | 61.6% | 8.9% |
| Mid-Market | 32.3% | 32.1% |
| Enterprise | 6.1% | 58.9% |
| Total page views | 8,329 | 690 |
| Total LLM citations | 129,821 | 2,699 |
Zoho CRM
Zoho CRM is a cloud-based 360° customer relationship management tool that caters to business needs of mid-scale businesses to large-scale enterprises. Key features include contact management, sales funnels, pipeline management, workflow automation, AI-powered conversational assistant, task management, managing marketing campaigns, sales forecasting, customer support & service, inventory management, reporting & analytics, and seamlessly integrating with 500+ popular business apps in a single business system.
- Ease of Use
- Features
- Integrations
- Lead Management
- Easy Integrations
- Helpful
Base
Base is creating the AI Engagement OS for post-sale growth. Most B2B companies invest heavily in winning customers - but lack the infrastructure to engage them after the deal closes. The result: fragmented customer journeys, low product adoption, missed expansion opportunities, and preventable churn. Base fixes that. We give companies a single platform to orchestrate the entire post-sale customer lifecycle — across onboarding, adoption, expansion, advocacy, and retention.
- Ease of Use
- Features
- User Interface
- Customer Support
- AI Automation
- Easy Setup