G2 Vendor Directory

Zoho CRM vs. Assembly

A side-by-side comparison based on G2 review data.

MetricZoho CRM

by Zoho

Assembly

by Assembly

Overall rating4.14.7
Review count2,956348
Ease of use8.59.4
Ease of setup8.39.4
Quality of support8.09.5
Meets requirements8.69.0
NPS38.59649184.057971
Small Business61.6%94.6%
Mid-Market32.3%5.1%
Enterprise6.1%0.3%
Total page views8,3292,443
Total LLM citations129,8218,967

Zoho CRM

Zoho CRM is a cloud-based 360° customer relationship management tool that caters to business needs of mid-scale businesses to large-scale enterprises. Key features include contact management, sales funnels, pipeline management, workflow automation, AI-powered conversational assistant, task management, managing marketing campaigns, sales forecasting, customer support & service, inventory management, reporting & analytics, and seamlessly integrating with 500+ popular business apps in a single business system.

Pros

  • Ease of Use
  • Features
  • Integrations
  • Lead Management
  • Easy Integrations
  • Helpful

Assembly

Assembly is the AI-powered platform for professional service firms, from accounting and bookkeeping practices to agencies and consultants. It combines a branded client portal, a simple CRM, and an AI app builder that lets your firm add any software it needs without a dev team. Clients get one branded place for messages, files, forms, tasks, contracts and e-signatures, and invoices they can pay online. Your team runs on a CRM with automated reminders and an AI Assistant that knows full client context. When your firm needs something the portal doesn’t do yet, describe it.

Pros

  • Ease of Use
  • Easy Setup
  • Customer Support
  • Intuitive
  • Integrations
  • Features