G2 Vendor Directory

Zeta Marketing Platform vs. V12 Data

A side-by-side comparison based on G2 review data.

MetricZeta Marketing Platform

by Zeta Global

V12 Data

by V12 Data

Overall rating4.04.1
Review count11743
Ease of use8.07.8
Ease of setup7.97.6
Quality of support8.29.3
Meets requirements8.27.6
NPS31.57894745
Small Business16.5%60.5%
Mid-Market45.2%23.3%
Enterprise38.3%16.3%
Total page views1,32410
Total LLM citations15,0827

Zeta Marketing Platform

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.

Pros

  • Ease of Use
  • Customer Support
  • Features
  • Helpful
  • Performance Results
  • User Interface

V12 Data

As an omnichannel data powerhouse, V12 Data combines rich data assets with robust technology to provide brands with a seamless and connected customer view. Our solutions bridge the right data across channels to power right time omnichannel engagement when, where, and how a brands’ customers prefer. Our data and technology platform links customer records with our proprietary blend of online, offline and digital marketing data for highly personalized, one-to-one consumer marketing, regardless of device or channel.

Pros