G2 Vendor Directory

Zeta Marketing Platform vs. Nexxen

A side-by-side comparison based on G2 review data.

MetricZeta Marketing Platform

by Zeta Global

Nexxen

by Nexxen

Overall rating4.03.8
Review count11751
Ease of use8.08.0
Ease of setup7.97.9
Quality of support8.28.2
Meets requirements8.28.3
NPS31.5789475.882353
Small Business16.5%12.0%
Mid-Market45.2%34.0%
Enterprise38.3%54.0%
Total page views1,324181
Total LLM citations15,082159

Zeta Marketing Platform

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI.

Pros

  • Ease of Use
  • Customer Support
  • Features
  • Helpful
  • Performance Results
  • User Interface

Nexxen

Nexxen is the advertising platform that delivers full-funnel performance powered by unique data and media. Comprised of a demand-side platform (“DSP”) and supply-side platform (“SSP”), with the Nexxen Data Platform at its core, we meet the demands of today’s converging media landscape with exclusive audience intelligence, automation and expertise. Learn more at nexxen.com

Pros