G2 Vendor Directory

Yoast vs. Ahrefs

A side-by-side comparison based on G2 review data.

MetricYoast

by Yoast

Ahrefs

by Ahrefs

Overall rating4.54.5
Review count203722
Ease of use9.29.0
Ease of setup8.99.2
Quality of support8.78.6
Meets requirements9.29.1
NPS75.62189172.525849
Small Business82.2%63.8%
Mid-Market15.3%31.0%
Enterprise2.5%5.2%
Total page views7103,411
Total LLM citations11,19187,962

Yoast

Yoast is committed to making search engine optimization accessible to all, whether you're part of an in-house marketing team, an entrepreneur, or a content creator who relies on SEO and content-driven channels to grow your brand and attract customers. Trusted by millions of websites worldwide, the Yoast SEO plugin provides real-time content optimization guidance, offering actionable suggestions to help users improve their search visibility, even without deep technical knowledge.

Pros

  • SEO Optimization
  • Ease of Use
  • SEO Improvement
  • Problem Solving
  • Page Optimization
  • Time Saving

Ahrefs

Ahrefs is a leading AI marketing platform powered by big data that helps marketers run search engine optimization, AI search, pay-per-click, content marketing, website auditing, and competitive research campaigns that drive impact. Whether you're making day-to-day decisions or defining your long-term digital strategy, Ahrefs delivers real-time insights that help you grow your brand's visibility and claim market share.

Pros

  • Ease of Use
  • Keyword Research
  • Features
  • SEO Optimization
  • Backlink Analysis
  • Competitor Analysis