G2 Vendor Directory

Yelp Advertising vs. Google Marketing Platform

A side-by-side comparison based on G2 review data.

MetricYelp Advertising

by Yelp for Business Owners

Google Marketing Platform

by Google

Overall rating2.64.1
Review count41300
Ease of use7.08.2
Ease of setup7.77.7
Quality of support6.27.3
Meets requirements6.28.7
NPS-37.532.851986
Small Business68.3%25.8%
Mid-Market22.0%47.1%
Enterprise9.8%27.1%
Total page views121432
Total LLM citations8811,936

Yelp Advertising

Yelp is a website and mobile app that connects people with great local businesses and business owners with their communities.

Pros

    Google Marketing Platform

    Google's DoubleClick™ provides ad management and ad serving solutions to companies that buy, create, or sell digital advertising. The world's top marketers, publishers, ad networks, and agencies use DoubleClick platforms as the foundation for their digital marketing. With deep expertise in ad serving, media planning, search management, rich media, video, and mobile, DoubleClick platforms help customers execute digital media strategies more effectively.

    Pros

    • Features
    • Campaign Management
    • Performance Results
    • Ease of Use
    • Efficiency
    • ROI Improvement