G2 Vendor Directory

Yandex.Metrica vs. Heatmap

A side-by-side comparison based on G2 review data.

MetricYandex.Metrica

by Yandex Ads

Heatmap

by HeatMap

Overall rating4.24.8
Review count3743
Ease of use9.29.6
Ease of setup9.09.9
Quality of support8.09.7
Meets requirements8.99.6
NPS38.23529490.697674
Small Business71.4%65.1%
Mid-Market25.7%30.2%
Enterprise2.9%4.7%
Total page views101366
Total LLM citations1,1401,284

Yandex.Metrica

Yandex.Metrica is a comprehensive and free web analytics service developed by Yandex, designed to help website owners and marketers gain deep insights into user behavior and site performance. By implementing a simple JavaScript tag on their websites, users can collect detailed data on audience demographics, traffic sources, and user interactions, enabling data-driven decisions to enhance user experience and optimize conversion rates. Key Features and Functionality: - Session Replay: Allows viewing of individual user sessions to understand navigation patterns and identify usability issues.

Pros

  • Ease of Use
  • Easy Setup
  • Intuitive
  • Session Replay
  • Time-saving
  • Session Recordings

Heatmap

Heatmap is the premier on-site behavioral analytics platform for ecommerce. It uniquely links user behavior to revenue, showing brands exactly where they're losing or making money and how to optimize for maximum profit.

Pros

  • Heatmaps
  • Ease of Use
  • Customer Support
  • Recording
  • Easy Setup
  • Session Replay