G2 Vendor Directory

Yandex.Metrica vs. Fullstory

A side-by-side comparison based on G2 review data.

MetricYandex.Metrica

by Yandex Ads

Fullstory

by Fullstory

Overall rating4.24.5
Review count371,052
Ease of use9.28.5
Ease of setup9.08.6
Quality of support8.09.1
Meets requirements8.98.9
NPS38.23529470.667957
Small Business71.4%37.8%
Mid-Market25.7%43.9%
Enterprise2.9%18.3%
Total page views1013,734
Total LLM citations1,14023,312

Yandex.Metrica

Yandex.Metrica is a comprehensive and free web analytics service developed by Yandex, designed to help website owners and marketers gain deep insights into user behavior and site performance. By implementing a simple JavaScript tag on their websites, users can collect detailed data on audience demographics, traffic sources, and user interactions, enabling data-driven decisions to enhance user experience and optimize conversion rates. Key Features and Functionality: - Session Replay: Allows viewing of individual user sessions to understand navigation patterns and identify usability issues.

Pros

  • Ease of Use
  • Easy Setup
  • Intuitive
  • Session Replay
  • Time-saving
  • Session Recordings

Fullstory

Fullstory is a behavioral data and analytics platform that helps technology leaders and digital experience teams understand their digital story so they can drive better digital experiences. Customer-centric enterprises rely on Fullstory to uncover and eliminate the friction buried between clicks and across workflows, turning frustrated visitors and employees into unwavering advocates.

Pros

  • Ease of Use
  • Insights
  • Customer Support
  • Helpful
  • Data Analytics
  • Session Replay