G2 Vendor Directory

Popup Maker vs. HubSpot Marketing Hub

A side-by-side comparison based on G2 review data.

MetricPopup Maker

by Wizard Internet Solutions

HubSpot Marketing Hub

by HubSpot

Overall rating4.64.4
Review count1116,006
Ease of use9.28.8
Ease of setup9.68.4
Quality of support8.18.9
Meets requirements8.88.7
NPS72.72727363.796606
Small Business100.0%52.1%
Mid-Market0.0%41.3%
Enterprise0.0%6.6%
Total page views1930,163
Total LLM citations32228,166

Popup Maker

Popup Maker is a very popular WordPress plugin to create optin forms, marketing overlays & popups. With nearly 300k sites using our plugin it has become the go to tool for anything popup related with WordPress.

Pros

    HubSpot Marketing Hub

    Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Value Proposition: HubSpot's Marketing Hub solves three critical pain points stemming from disconnected software: fragmented customer data, inefficient execution, and wasted time on tool management. Built as part of the HubSpot CRM platform, Marketing Hub keeps customer data central to all marketing activities– enabling sales alignment and clear ROI tracking across the full platform.

    Pros

    • Ease of Use
    • Email Marketing
    • Intuitive
    • Automation
    • Features
    • Marketing Automation