G2 Vendor Directory

WHATO CRM vs. Brevo

A side-by-side comparison based on G2 review data.

MetricWHATO CRM

by WHATO

Brevo

by Brevo

Overall rating5.04.5
Review count112,772
Ease of use9.99.2
Ease of setup9.99.0
Quality of support9.68.9
Meets requirements9.99.0
NPS10073.371648
Small Business100.0%84.0%
Mid-Market0.0%12.7%
Enterprise0.0%3.4%
Total page views2885,408
Total LLM citations2950

WHATO CRM

WHATO CRM is a WhatsApp Web–based CRM designed for small businesses and sales teams in LATAM that use WhatsApp as their main sales and customer support channel. It helps organize conversations, automate follow-ups, manage leads visually with Kanban boards, use chatbots and quick replies, and improve response times without relying on complex traditional CRMs.

Pros

    Brevo

    Brevo is a CRM and marketing platform built in Europe, headquartered in Paris and used by over 600,000 businesses worldwide. With Brevo, you run email, SMS, WhatsApp, push and live chat from one account, with your contacts, deals and customer data in a built-in CRM. Brevo hosts customer data on servers in France and Germany, is ISO 27001 certified and works to GDPR standards. If your customers are in Europe, so is their data. Brevo is built for small and mid-sized teams with big plans and little time for complicated software.

    Pros

    • Ease of Use
    • Features
    • Easy Setup
    • Email Marketing
    • Simple
    • Intuitive