WHATO CRM vs. ActiveCampaign
A side-by-side comparison based on G2 review data.
| Metric | WHATO CRM | ActiveCampaign |
|---|---|---|
| Overall rating | 5.0 | 4.4 |
| Review count | 11 | 14,827 |
| Ease of use | 9.9 | 8.5 |
| Ease of setup | 9.9 | 8.3 |
| Quality of support | 9.6 | 8.7 |
| Meets requirements | 9.9 | 8.9 |
| NPS | 100 | 63.188467 |
| Small Business | 100.0% | 92.0% |
| Mid-Market | 0.0% | 7.1% |
| Enterprise | 0.0% | 0.9% |
| Total page views | 288 | 12,380 |
| Total LLM citations | 295 | 171,147 |
WHATO CRM
WHATO CRM is a WhatsApp Web–based CRM designed for small businesses and sales teams in LATAM that use WhatsApp as their main sales and customer support channel. It helps organize conversations, automate follow-ups, manage leads visually with Kanban boards, use chatbots and quick replies, and improve response times without relying on complex traditional CRMs.
ActiveCampaign
ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step.
- Ease of Use
- Automation
- Automations
- Automation Features
- Features
- Email Marketing