G2 Vendor Directory

WhatCounts vs. Square Marketing

A side-by-side comparison based on G2 review data.

MetricWhatCounts

by Zeta Global

Square Marketing

by Block

Overall rating3.44.4
Review count1439
Ease of use7.19.1
Ease of setup8.68.8
Quality of support8.18.9
Meets requirements8.18.7
NPS-21.42857155.263158
Small Business14.3%69.4%
Mid-Market64.3%27.8%
Enterprise21.4%2.8%
Total page views36249
Total LLM citations61,033

WhatCounts

WhatCounts is an email service provider helping you send what counts with an amazing platform and full-service agency to back it up. We partner with companies to drive more revenue by leveraging our savvy email experts and a sophisticated email marketing platform. We provide data management, software, and services to marketers seeking to deliver smart personalized digital messages to their target audiences. The WhatCounts team works hard to make sure your subscribers always receive meaningful messages.

Pros

    Square Marketing

    Square Marketing is a comprehensive marketing automation tool designed to help businesses engage customers and attract new ones through personalized email and text message campaigns. By integrating seamlessly with Square's Point of Sale (POS) system, it enables merchants to create, send, and track targeted marketing efforts efficiently. Key Features and Functionality: - Automated Campaigns: Set up recurring email and text message campaigns to welcome new customers, celebrate birthdays, re-engage inactive clients, and send abandoned-cart reminders.

    Pros

    • Ease of Use
    • Quick Setup
    • Email Campaigns
    • Automation AI
    • Sales Enhancement
    • Automation