G2 Vendor Directory

WhatCounts vs. Pipedrive

A side-by-side comparison based on G2 review data.

MetricWhatCounts

by Zeta Global

Pipedrive

by Pipedrive

Overall rating3.44.3
Review count145,102
Ease of use7.18.9
Ease of setup8.68.8
Quality of support8.18.6
Meets requirements8.18.7
NPS-21.42857151.602896
Small Business14.3%74.9%
Mid-Market64.3%21.7%
Enterprise21.4%3.3%
Total page views368,715
Total LLM citations6106,081

WhatCounts

WhatCounts is an email service provider helping you send what counts with an amazing platform and full-service agency to back it up. We partner with companies to drive more revenue by leveraging our savvy email experts and a sophisticated email marketing platform. We provide data management, software, and services to marketers seeking to deliver smart personalized digital messages to their target audiences. The WhatCounts team works hard to make sure your subscribers always receive meaningful messages.

Pros

    Pipedrive

    What is Pipedrive? Pipedrive is a sales CRM for small and medium-sized businesses, built around how salespeople actually work. It brings pipelines, customer context, sales automation, reporting, and AI into one easy-to-use system, without the cost or complexity of an enterprise platform. Reps see what needs attention, prepare for conversations, and follow through. Managers get a shared view of what’s moving, what’s stuck, and where to help. Pipedrive is built by salespeople and used by more than 100,000 companies worldwide.

    Pros

    • Ease of Use
    • Intuitive
    • Simple
    • Helpful
    • Integrations
    • Lead Management