G2 Vendor Directory

WhatCounts vs. ExpressPigeon

A side-by-side comparison based on G2 review data.

MetricWhatCounts

by Zeta Global

ExpressPigeon

by Cisco

Overall rating3.44.7
Review count1457
Ease of use7.19.6
Ease of setup8.69.5
Quality of support8.19.8
Meets requirements8.19.0
NPS-21.42857185.714286
Small Business14.3%66.7%
Mid-Market64.3%28.1%
Enterprise21.4%5.3%
Total page views3684
Total LLM citations6127

WhatCounts

WhatCounts is an email service provider helping you send what counts with an amazing platform and full-service agency to back it up. We partner with companies to drive more revenue by leveraging our savvy email experts and a sophisticated email marketing platform. We provide data management, software, and services to marketers seeking to deliver smart personalized digital messages to their target audiences. The WhatCounts team works hard to make sure your subscribers always receive meaningful messages.

Pros

    ExpressPigeon

    ExpressPigeon is a high-performing, cloud-based marketing, and transactional email automation service. Its clients are provided with a complete and cost-effective solution for list-based, transactional and automated email needs. Users of our system hail the ease and depth of our editor and are able to dive deep into personalization and segmentation to send highly targeted campaigns, which look great across all providers and devices. White-labeled, private IP addresses make messages appear as coming directly from the sender, increasing deliverability, and ensuring reputation.

    Pros