VWO Insights - Web vs. Splunk Real User Monitoring

Find the unmet needs of your website visitors with VWO Insights - Web. Our powerful and precise behavior analytics engine, VWO Insights - Web, helps you identify bottlenecks and opportunities in your website visitors' purchase journeys. VWO Insights - Web stands apart as the only visitor behavior analytics solution in the market that offers a connected view of visitor behavior analytics, capturing the complete journey of website users. This unique capability allows businesses to access session recordings of every user visit, providing unprecedented insight into visitor interactions.

Splunk Real User Monitoring (RUM) helps you understand, measure, and improve your end user experience. Splunk RUM stitches together complete user sessions in an end to end view with backend performance, helping you understand how your entire environment impacts your customer experience, from backend services to web browsers and native mobile applications (iOS and Android).