Viant Technology vs. Growth Channel
A side-by-side comparison based on G2 review data.
| Metric | Viant Technology | Growth Channel |
|---|---|---|
| Overall rating | 4.2 | 4.5 |
| Review count | 311 | 26 |
| Ease of use | 8.2 | 9.3 |
| Ease of setup | 8.3 | 9.4 |
| Quality of support | 9.1 | 8.8 |
| Meets requirements | 8.4 | 9.5 |
| NPS | 38.709677 | 72 |
| Small Business | 38.9% | 53.8% |
| Mid-Market | 40.8% | 23.1% |
| Enterprise | 20.3% | 23.1% |
| Total page views | 537 | 108 |
| Total LLM citations | 3,735 | 101 |
Viant Technology
Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com.
- Ease of Use
- Customer Support
- Team Helpfulness
- Easy Setup
- Setup Ease
- Campaign Management
Growth Channel
Growth Channel is a programmatic advertising platform for brands, agencies, and performance marketing teams. It provides one place to plan, launch, optimize, and measure campaigns across CTV, streaming audio, online video, display, native, mobile, digital out-of-home, in-game, retail media, and Meta. Campaign Manager brings channels, budgets, tracking, creative, pacing, and campaign settings into a single view. Audience Builder supports prebuilt segments, geofencing, lookalike audiences, remarketing, contextual and keyword targeting, account-based marketing, and first-party data.