Viant Technology vs. Adform Integrated Advertising Platform
A side-by-side comparison based on G2 review data.
| Metric | Viant Technology | Adform Integrated Advertising Platform |
|---|---|---|
| Overall rating | 4.2 | 4.3 |
| Review count | 311 | 11 |
| Ease of use | 8.2 | 8.6 |
| Ease of setup | 8.3 | 8.6 |
| Quality of support | 9.1 | 8.9 |
| Meets requirements | 8.4 | 9.4 |
| NPS | 38.709677 | 50 |
| Small Business | 38.9% | 54.5% |
| Mid-Market | 40.8% | 45.5% |
| Enterprise | 20.3% | 0.0% |
| Total page views | 537 | 197 |
| Total LLM citations | 3,735 | 445 |
Viant Technology
Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com.
- Ease of Use
- Customer Support
- Team Helpfulness
- Easy Setup
- Setup Ease
- Campaign Management
Adform Integrated Advertising Platform
The Integrated Advertising Platform provides a centralized command center for creating, activating, and managing campaigns across all channels and the corresponding media in one place with a unified experience and technology. Our holistic approach has not only focused on reducing unnecessary steps, redundant tasks, and unwarranted complexity in the DSP, DMP, and Ad Server. The IAP also closes the gaps between these technologies and delivers a seamless integration providing significant benefits. Ideal for medium to large enterprises in local or global markets.