TikTok vs. inBeat
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | TikTok | inBeat |
|---|---|---|
| Avg. rating | 4.2 | 4.9 |
| Total reviews | 144 | 585 |
| Review growth (QoQ) | -100.0% | — |
| Products on G2 | 1 | 1 |
| Categories covered | 3 | 1 |
| Best category rank | #1 in Mobile Advertising | #17 in Influencer Marketing Platforms |
| Small Business | 66.9% | 97.2% |
| Mid-Market | 26.1% | 2.4% |
| Enterprise | 7.0% | 0.3% |