G2 Vendor Directory

OnAudience vs. Lotame

Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.

OnAudience

London, GB

Lotame

Columbia, MD

MetricOnAudienceLotame
Avg. rating4.84.3
Total reviews31117
Review growth (QoQ)—-100.0%
Products on G211
Categories covered12
Best category rank#13 in Data Management Platform (DMP)#5 in Audience Data Providers
Small Business87.1%29.9%
Mid-Market12.9%56.4%
Enterprise0.0%13.7%