Numerator vs. Dynata
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Numerator | Dynata |
|---|---|---|
| Avg. rating | 4.5 | 4.2 |
| Total reviews | 130 | 90 |
| Review growth (QoQ) | +400.0% | -100.0% |
| Products on G2 | 2 | 3 |
| Categories covered | 8 | 7 |
| Best category rank | #5 in Consumer Insights Platforms | #6 in Market Research Services |
| Small Business | 19.2% | 40.9% |
| Mid-Market | 40.8% | 36.4% |
| Enterprise | 40.0% | 22.7% |