Melissa vs. Smarty
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Melissa | Smarty |
|---|---|---|
| Avg. rating | 4.5 | 4.6 |
| Total reviews | 309 | 355 |
| Review growth (QoQ) | +180.0% | — |
| Products on G2 | 3 | 1 |
| Categories covered | 5 | 2 |
| Best category rank | #4 in Address Verification | #1 in Address Verification |
| Small Business | 54.5% | 50.6% |
| Mid-Market | 30.5% | 39.0% |
| Enterprise | 14.9% | 10.5% |