Lookback vs. Auros
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Lookback | Auros |
|---|---|---|
| Avg. rating | 4.3 | 4.5 |
| Total reviews | 21 | 1,841 |
| Review growth (QoQ) | — | -33.3% |
| Products on G2 | 1 | 2 |
| Categories covered | 1 | 6 |
| Best category rank | #56 in User Research | #1 in Consumer Video Feedback |
| Small Business | 4.8% | 42.0% |
| Mid-Market | 61.9% | 29.1% |
| Enterprise | 33.3% | 28.9% |