Instacart vs. GoBrands
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Instacart | GoBrands |
|---|---|---|
| Avg. rating | 4.3 | 3.9 |
| Total reviews | 98 | 28 |
| Review growth (QoQ) | — | — |
| Products on G2 | 2 | 1 |
| Categories covered | 2 | 1 |
| Best category rank | #1 in Grocery Delivery | #2 in Grocery Delivery |
| Small Business | 67.3% | 63.0% |
| Mid-Market | 20.4% | 25.9% |
| Enterprise | 12.2% | 11.1% |