Impact vs. Tracknow LTD
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Impact | Tracknow LTD |
|---|---|---|
| Avg. rating | 4.4 | 5.0 |
| Total reviews | 2,803 | 273 |
| Review growth (QoQ) | -32.7% | — |
| Products on G2 | 3 | 1 |
| Categories covered | 16 | 3 |
| Best category rank | #1 in Influencer Marketing Platforms | #7 in Affiliate Marketing |
| Small Business | 77.5% | 67.2% |
| Mid-Market | 17.4% | 24.7% |
| Enterprise | 5.0% | 8.1% |