Hook vs. Planhat
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Hook | Planhat |
|---|---|---|
| Avg. rating | 4.7 | 4.5 |
| Total reviews | 53 | 964 |
| Review growth (QoQ) | -100.0% | -55.8% |
| Products on G2 | 1 | 1 |
| Categories covered | 4 | 12 |
| Best category rank | #6 in Proactive Customer Retention | #2 in Client Onboarding |
| Small Business | 3.8% | 32.1% |
| Mid-Market | 84.9% | 61.0% |
| Enterprise | 11.3% | 6.9% |