G2 Vendor Directory

Fresh Relevance vs. Optimizely

Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.

Fresh Relevance

London, London

Optimizely

New York

MetricFresh RelevanceOptimizely
Avg. rating4.84.2
Total reviews51958
Review growth (QoQ)—+333.3%
Products on G218
Categories covered322
Best category rank#58 in Personalization Engines#7 in Marketing Resource Management
Small Business52.9%22.0%
Mid-Market35.3%46.0%
Enterprise11.8%32.0%