Dovetail vs. ServiceNow
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Dovetail | ServiceNow |
|---|---|---|
| Avg. rating | 4.5 | 4.4 |
| Total reviews | 40 | 7,198 |
| Review growth (QoQ) | — | -79.7% |
| Products on G2 | 1 | 28 |
| Categories covered | 3 | 108 |
| Best category rank | #8 in HR Case Management | #1 in Service Desk |
| Small Business | 0.0% | 13.8% |
| Mid-Market | 8.3% | 25.8% |
| Enterprise | 91.7% | 60.4% |