Custify vs. Whatfix
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Custify | Whatfix |
|---|---|---|
| Avg. rating | 4.7 | 4.6 |
| Total reviews | 534 | 563 |
| Review growth (QoQ) | +13.0% | -66.7% |
| Products on G2 | 1 | 1 |
| Categories covered | 9 | 3 |
| Best category rank | #6 in Customer Success | #3 in Digital Adoption Platform |
| Small Business | 63.8% | 16.6% |
| Mid-Market | 33.5% | 36.7% |
| Enterprise | 2.7% | 46.7% |