G2 Vendor Directory

Club vs. Smile.io

Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.

Club

London, GB

Smile.io

Kitchener, Canada

MetricClubSmile.io
Avg. rating4.64.6
Total reviews108471
Review growth (QoQ)—+91.7%
Products on G211
Categories covered52
Best category rank#34 in User-Generated Content#1 in Loyalty Management
Small Business66.7%92.5%
Mid-Market27.6%7.3%
Enterprise5.7%0.2%