Backlight vs. Google
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Backlight | |
|---|---|---|
| Avg. rating | 4.3 | 4.5 |
| Total reviews | 119 | 86,664 |
| Review growth (QoQ) | -100.0% | +64.9% |
| Products on G2 | 3 | 229 |
| Categories covered | 12 | 244 |
| Best category rank | #1 in Screenwriting | #1 in Survey |
| Small Business | 75.4% | 47.5% |
| Mid-Market | 20.3% | 33.2% |
| Enterprise | 4.2% | 19.3% |