App Samurai vs. Later
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | App Samurai | Later |
|---|---|---|
| Avg. rating | 4.7 | 4.5 |
| Total reviews | 286 | 853 |
| Review growth (QoQ) | -22.2% | -100.0% |
| Products on G2 | 1 | 2 |
| Categories covered | 5 | 7 |
| Best category rank | #6 in Content Distribution | #2 in Influencer Marketing Platforms |
| Small Business | 25.4% | 61.6% |
| Mid-Market | 47.0% | 23.7% |
| Enterprise | 27.6% | 14.7% |