Airtable vs. ServiceNow
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | Airtable | ServiceNow |
|---|---|---|
| Avg. rating | 4.6 | 4.4 |
| Total reviews | 3,302 | 7,198 |
| Review growth (QoQ) | -63.8% | -79.7% |
| Products on G2 | 1 | 28 |
| Categories covered | 7 | 108 |
| Best category rank | #2 in Strategy and Innovation Roadmapping Tools | #1 in Service Desk |
| Small Business | 61.2% | 13.8% |
| Mid-Market | 26.1% | 25.8% |
| Enterprise | 12.7% | 60.4% |