ActiveCampaign vs. Intuit Mailchimp
Side-by-side across both vendors’ full G2 portfolios — reviews, ratings and category coverage aggregated to the company, not a single product.
| Metric | ActiveCampaign | Intuit Mailchimp |
|---|---|---|
| Avg. rating | 4.4 | 4.3 |
| Total reviews | 14,859 | 18,432 |
| Review growth (QoQ) | +8.5% | -71.0% |
| Products on G2 | 2 | 2 |
| Categories covered | 35 | 14 |
| Best category rank | #2 in Email Template Builder | #2 in Email Testing |
| Small Business | 91.9% | 71.9% |
| Mid-Market | 7.2% | 20.8% |
| Enterprise | 0.9% | 7.3% |