Vamp vs. Sprout Social Influencer Marketing

Vamp is a tech-enabled influencer marketing agency. We help brands harness culture through creators, combining strategy, technology and global execution to build influence at scale. Founded in Sydney in 2015 and trading as Visual Amplifiers, we operate from offices in Sydney, London and Dubai across 65+ markets, pairing human strategists with our own campaign technology and a community of more than 100,000 authenticated creators. We run creator-led growth programmes end to end: strategy, creator sourcing and contracting, platform-native content and UGC, paid amplification and reporting.

Sprout Social Influencer Marketing is a comprehensive software solution designed to assist brands and agencies in activating influencer programs on a large scale, utilizing data-driven insights. This platform encompasses every phase of the influencer marketing lifecycle, from initial research and strategy formulation to creator discovery, vetting, campaign activation, management, and performance measurement. By providing a streamlined workflow, Sprout Social enables teams to transition from isolated campaigns to sustainable, insight-driven programs that yield measurable results.