G2 Vendor Directory

Tubular vs. Hootsuite

A side-by-side comparison based on G2 review data.

MetricTubular

by Chartbeat

Hootsuite

by Hootsuite

Overall rating4.34.3
Review count227,519
Ease of use8.28.8
Ease of setup8.38.8
Quality of support9.88.4
Meets requirements8.78.7
NPS47.61904848.403047
Small Business9.1%59.1%
Mid-Market63.6%28.8%
Enterprise27.3%12.1%
Total page views20614,856
Total LLM citations1,52590,129

Tubular

Chartbeat, Inc. includes four product lines — Chartbeat, Tubular, Lineup, and FatTail — and combines analytics that power smarter audience strategies with revenue solutions that simplify ad operations and accelerate monetization. Tubular Labs, the social video intelligence company, is the only solution that provides a unified view of the content, interests, and behaviors of audiences across Instagram, YouTube, Facebook, Twitch, and more.

Pros

    Hootsuite

    Most teams are still working with tools and workflows built for a different time — dashboards, approvals, and disconnected systems that slow them down. Many have added AI, but haven’t changed how work gets done. Social moves too fast for that. It’s why we rebuilt Hootsuite with AI as a foundation, not a feature. Hootsuite Social OS helps teams go from reacting after the moment has passed to acting in real time with AI that makes it as easy as chat. That’s how we’re transforming the way teams move, decide, and grow. Less time navigating software. More time acting on ideas.

    Pros

    • Post Scheduling
    • Scheduling
    • Ease of Use
    • Centralized Management
    • Time-saving
    • Scheduling Posts