G2 Vendor Directory

TubeMogul vs. AdRoll ABM (Formerly RollWorks)

A side-by-side comparison based on G2 review data.

MetricTubeMogul

by Adobe

AdRoll ABM (Formerly RollWorks)

by NextRoll

Overall rating3.54.3
Review count32660
Ease of use7.78.7
Ease of setup8.08.6
Quality of support7.59.1
Meets requirements7.88.6
NPS-9.37549.467275
Small Business12.5%27.4%
Mid-Market65.6%57.9%
Enterprise21.9%14.7%
Total page views301,457
Total LLM citations219,026

TubeMogul

TubeMogul is an advertising software company for digital branding. With a single, integrated video ad solution, TubeMogul puts Brands & Agencies in control.

Pros

    AdRoll ABM (Formerly RollWorks)

    AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals.

    Pros

    • Ease of Use
    • Audience Targeting
    • Targeting
    • Intent Data
    • Customer Support
    • Helpful