G2 Vendor Directory

Keap vs. Omnisend

A side-by-side comparison based on G2 review data.

MetricKeap

by Thryv

Omnisend

by Omnisend

Overall rating3.94.6
Review count321,254
Ease of use8.49.2
Ease of setup8.19.2
Quality of support8.49.2
Meets requirements8.49.0
NPS16.12903273.019802
Small Business80.0%89.9%
Mid-Market16.7%9.1%
Enterprise3.3%0.9%
Total page views1,1453,366
Total LLM citations9,35223,890

Keap

Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.

Pros

  • Automation
  • Automation Features
  • Ease of Use
  • Client Relationship Management
  • Automation Efficiency
  • Email Marketing

Omnisend

Omnisend is an email and SMS marketing automation platform built for ecommerce from day one. Founded in 2014, it came from a simple observation: mid-sized merchants had the data to personalize, but not the tools. Every feature — from segmentation to automation to reporting — is designed around how online stores actually work. More than 150,000 online brands use Omnisend to turn customer behavior into revenue on autopilot, returning an average of $79 for every $1 spent.* You will find this platform refreshingly boring, in the best way possible.

Pros

  • Ease of Use
  • Helpful
  • Customer Support
  • Email Marketing
  • Automation
  • Intuitive