G2 Vendor Directory

Keap vs. MoEngage

A side-by-side comparison based on G2 review data.

MetricKeap

by Thryv

MoEngage

by MoEngage

Overall rating3.94.5
Review count32534
Ease of use8.49.1
Ease of setup8.19.0
Quality of support8.49.1
Meets requirements8.48.9
NPS16.12903273.025048
Small Business80.0%24.0%
Mid-Market16.7%54.6%
Enterprise3.3%21.4%
Total page views1,1452,307
Total LLM citations9,35217,453

Keap

Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you'll easily capture, organize, track, and nurture all of your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation and text marketing.

Pros

  • Automation
  • Automation Features
  • Ease of Use
  • Client Relationship Management
  • Automation Efficiency
  • Email Marketing

MoEngage

MoEngage is an Agentic customer engagement platform trusted by 1,350+ global brands, including Coca-Cola, Flipkart, Starbucks, Citibank, Domino’s, T-Mobile, and OYO. We power personalized experiences for 2 billion users monthly, tracking over 1 trillion data points and delivering 100B+ messages per month. Founded in 2014 to solve repetitive customer engagement challenges, the platform has evolved into a full-stack solution that unifies data, AI, and engagement across 16+ channels. At the core of our platform is Merlin AI - a purpose-built Agentic AI for marketing teams.

Pros

  • Ease of Use
  • Features
  • Helpful
  • Analytics
  • Campaign Management
  • Customer Support